Do the ingredients in products matter? 

Each formulation of the product you're using should not only fulfill its primary role but should go some way to contributing to your hair health. In the same way, if you use products containing ingredients that are harmful to your hair, such as sulfates and drying alcohols, you will see a negative effect on your curls & waves.

Jess knew exactly what she was doing when formulating this line! 🙌 Products that help hair health while cleansing, conditioning, and styling.